Overview Crossing the chasm will give tech founders a blow by blow guide on how to position and develop their product to ensure they can deliver it to mainstream markets and avoiding treading water in the chasm between early adopters and the majority. With that in mind, if you've launched a t... read more

Probably not a book I'd recommend to many others :( The first part had the makings of an interesting read. A cyberattack (thought to be carried out by the Chinese) taking New York offline (And most likely the rest of the USA too). Eerily similar, to recent events in the 'real world... read more

Live in the present moment. Forget about what happened last year, yesterday or what may or may not happen tomorrow Allow yourself to be bored. Chill out, look at the sky, shut down your mind for a few minutes Imagine yourself at your own funeral. Morbid but it puts things ... read more

Focus on changing the things you can change and accept those you can't Be a less aggressive driver. We waste energy telling someone else how annoyed we are about 'road rage' incidents. Why not simply allow the other driver to get stressed and simply let it go. Often we focus ... read more

Users are just like us. They have other things to do and don't have time to spend learning new features, most of which they probably won't use If you want to learn what people really want, don't ask them, ask them what they do and how they do it Shadowing ... read more